Money Clarity Online Course
Amanda Steinberg’s Money Clarity course is a yearly 5-week online program delivered via email, live webinars, self-directed workbooks, and an active private Facebook group. The course helps women organize their finances and feel in control of their 401(k), student loans, savings, and general financial health.
I managed the product strategy, design & production in 2015:
- Design & build marketing emails to sell course registration
- Create the sign up process by designing a strategic conversion-based landing page and drip email onboarding series
- Design a program experience with a password-protected course page that unlocked lessons each day
- Design & build 5 weeks of program materials: daily emails, dynamic worksheet, downloadable reference PDFs
View the full conversion sales page here.